The first outfit reminds me very much of Yu Aoi's Dandelion photobook in which she travels to Russia.
These pictures were taken from the latest issue of Spoon. The loose dress on the left looks cute when paired with sneakers and leggings, while the ethnic-inspired outfit on the right is perfect for woodland nomads. I also love this dreamland-themed photoshoot, particularly the picture of the model dozing off to another realm.
Much of Marble Sud's clothes are light, casual and down-to-earth. This is great for mori girls who are unwilling to compromise on comfort. The dresses, skirts and tops somehow always manage to retain a quaint air.
Adorable accessories make those daily walks even sweeter. With an umbrella that cute, afternoon showers become a pleasure rather than a hindrance.
Image source: Choco's Mori Girl Fashion & Style Book, Mori Girl eMook, Spoon