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Featured Brand: W Closet

Written By admin on Thursday, May 20, 2010 | 5:09 AM

After seeing their lovely ads in several Japanese magazines, I decided to check out W Closet's clothes, and I wasn't disappointed. W Closet retains a laid-back, almost earthy aesthetic while keeping its designs up-to-date and on-trend. Lots of styling ideas here!


The boater hat has now established itself as a common sight on Japanese streets, as well as in the wardrobe of many a mori girl. Collared shirts, tied at the waist or just worn loose and unbuttoned, are a great way to incorporate layers into spring and summer outfits.

The first picture features one of my favourite articles of clothing for layering at the moment: the amorphous cropped tshirt. Great for wearing over long, printed dresses or anything with a high waist!

As feminine as mori girl fashion tends to be, I like to believe that the loose layers and high necklines lend an air of androgyny to the style. The menswear- (or, more accurately, boyswear-) inspired coordinates above are absolutely adorable. I particularly love the sailor shirt paired with sloppily rolled up trouser legs.

While their individual pieces aren't as intricate as those of many other brands, W Closet's styling is refreshingly down to earth and very achievable.

Image source: Rakuten

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